Exclusive Cape Clothing Design Wows Ballito Women

An upmarket home in Brettenwood Estate was recently transformed into a ‘Special, By Invite Only’ affair by Durban entrepreneur businesswoman, Lou Kelly. The locally designed and manufactured range of women’s clothing under the label “Azizi Designs” were an unprecedented success for the Ballito Guests.

Lou Kelly, owner of the Durban based Cafe, Gift Shop and Nursery ‘Green with Envy’ was inspired by the Cape Town designers range on a recent trip to the mother city and returned with an agreement to host the design house in Ballito twice a year to coincide with the new seasons.

Her newly completed home in Brettenwood Coastal Estate was the perfect backdrop for the range of clothing, blending well with her signature nursery potted plants and carefully renovated antique furniture pieces.

These clothes are designed around a woman’s natural shape – enhancing the good bits, concealing the not so good.”

For Kelly, the range makes perfect sense and is exactly what many Ballito women look for in a clothing range. “The designers tell me they have yet to find any woman happy with her body! There is always something they are wanting to hide – a butt or arms or whatever. These clothes are designed around a woman’s natural shape – enhancing the good bits, concealing the not so good.”

The invited women agreed wholeheartedly: open wallets spoke volumes for their love of the concept range: stylish, easy to wear, comfortable clothing with a distinctly feminine edge – the epitome of the Ballito Style.

If you would like an invitation to Lou Kelly’s next exclusive event, contact her on 082 803 3425