The Black Friday Revolution you didn’t see coming

Date: 13/11/2023 | Posted in Lifestyle | News | South Africa

Here are three compelling reasons to re-assess your Black Friday shopping list

The Black Friday Revolution Memories over Materials:

While the instant gratification of shopping for products can be enticing, experiences have the power to forge enduring memories. Investing in shared moments, such as a weekend getaway, a cooking class, or a live music event, strengthens connections and builds deeper relationships. Radisson RED Rosebank’s Black Thursday event on November 16th, set against the stunning backdrop of the Joburg skyline, offers an opportunity for a memorable pre-Black Friday celebration. This event features renowned DJs like Kent, Keyez, Killamo, and Zane Gulston, this event promises great music, delicious food, and incredible vibes. In a time when the cost of living is rising, choosing quality time with loved ones over material possessions becomes even more crucial.

Health and Well-being:

Research indicates that experiences contribute significantly to overall happiness and well-being. According to the Journal of Positive Psychology, individuals engaging in meaningful experiences report higher life satisfaction than those focused solely on material possessions. The American Psychological Association highlights the stress-reducing benefits of experiences, with 67% of respondents reporting lower stress levels after engaging in enjoyable activities. Experiential purchases, such as travel or concerts, contribute to long-term happiness by creating lasting positive memories. The thrill of adventure, the excitement of an event, or the relaxation of a spa day can positively impact mental and emotional health, making experiences a valuable investment in personal well-being.

Reduced Environmental Impact:

Black Friday’s impact on the global waste crisis is substantial, with up to 80% of purchased items and their packaging being discarded after minimal use.

Manufacturing processes contribute significantly to environmental degradation, with the production of common items emitting large amounts of CO2. In contrast, experiences typically have a smaller carbon footprint. As environmental awareness grows, choosing experiences over products becomes a sustainable choice. Products often involve packaging, manufacturing, and shipping costs that contribute to pollution and waste. By prioritizing experiences, you contribute to a more eco-friendly approach to consumption, making a positive impact on the environment.

This Black Friday, consider embracing a new perspective that values lasting memories, personal well-being, and environmental sustainability over the fleeting allure of material possessions.

As the frenzy of Black Friday approaches, the typical rush for the latest gadgets and discounted items may leave you pondering a different approach to spending your hard-earned money.