The world’s largest digital heart to shine a spotlight on heart health in South Africa
To commemorate World Health Day (7 April), South Africans have broken a world record for a purpose.
Philips South Africa has set a Guinness World Record for the world’s largest GPS drawing by an individual on a bicycle in the shape of a digital heart. The record attempt was undertaken and achieved to commemorate World Health Day (7th April ), and was the finale for the month-long Back to Rhythm campaign that was hosted by Philips South Africa in collaboration with the Philips Foundation and the Heart and Stroke Foundation South Africa, (HSFSA).
Kevin Benkenstein took on Philips’ “Back to Rhythm” challenge to cycle 510 km from Bloemfontein to Kimberley, to Boshof, to Hertzogville, to Bultfontein and back to Bloemfontein, digitally tracking his route to create the world’s largest GPS drawing in the shape of a heart.
Kevin and fellow cyclists, Dion Guy and Pieter Seyffertt also cycled across South Africa from Cape Town’s Klein Constantia Estate to the Kyalami Grand Prix Circuit in Johannesburg covering 2,200 km in under 5-days and replicating the pattern of an ECG heartbeat across the varied terrain. They were accompanied by Philips staff on sections of the ride.
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