Amstel brought a Jukebox to life with Hip Hop star Cassper Nyovest
Source: Epicmslgroup
Amstel have once again amplified the music scene by creating another unforgettable experience for SA music fans.
Following suit with the amplified karaoke event where AKA surprised one lucky fan joining him on stage and performing with him, our latest #AmplifiedAmstel event involved a Jukebox and Hip Hop super star, Cassper Nyovest.
We placed our #AmstelAmplified Jukebox at one of Joburg’s hot spots, The Bannister Hotel in Braamfontein and lured one of Cassper’s biggest fans, 23 year old Reginald Manamela, to a seemingly normal night out. After a little persuasion from his sister, who was in on the whole thing, Manamela walked up to our prop jukebox, inserted a coin and picked his favourite Cassper song – then just as the music began to play, the jukebox opened up; there was smoke and lights and the one and only Cassper Nyovest who emerged to perform a private one-on-one show for our guy. To add to the excitement crew members, waitresses and bouncers also emerged from the Jukebox and cordoned off the area, creating a VIP show, making Manamela’s experience completely unforgettable.
If that wasn’t enough, Amstel brought Cassper out for his second live performance of the evening. This time for the whole of the Bannister Hotel – now that’s quality times served by a quality beer.
“Music is an extremely important part of South African culture. That’s why Amstel want to give people the chance to experience it like never before, by creating unbelievable once-in-a-life-time events that enhance a person’s time with music.” – Lance Dodgen, Brand Manager, Amstel South Africa.
Visit www.amstel.co.za to see what’s next and how else we are amplifying the SA music scene.
Here is a link to the surprise Cassper Nyovest Jukebox performance a feel good experience amplified by Amstel:
https://www.youtube.com/watch?v=SfuEA2PKqjM