Star Wars Movie – Record Pre-Ticket Sales Experienced
2015-10-26
Bookings for one of the most widely anticipated releases of 2015 – Star Wars: The Force Awakens – are now officially open at the Ster-Kinekor box office.
Bookings opened on Monday, 19 October, and a record number of 2 299 tickets were snapped up on the first day. This is the highest number of tickets sold on the first day of bookings’ opening in Ster-Kinekor’s recorded history. Of this total, 1 387 were tickets booked to watch the film in IMAX 3D at Ster-Kinekor’s five IMAX theatres. The previous record for the first day of booking was held by Fifty Shades of Grey earlier this year, with 1 489 bookings.
In the first four days of bookings, from Monday till Thursday this week, this figure had increased to a total of 8 678 pre-ticket sales. Of these, a whopping 5 508 tickets are IMAX 3D tickets, with a further 2 652 tickets secured to watch Star Wars: The Force Awakens in 3D at Ster-Kinekor cinemas countrywide.
The seventh title in the Star Wars global phenomenon releases at Ster-Kinekor cinemas nationally on Wednesday, 16 December – a public holiday in South Africa, and two days before its official global release.
Star Wars: The Force Awakens (also known as Star Wars Episode VII: The Force Awakens) is an upcoming American epic space opera film directed by J. J. Abrams. The seventh installment in the main Star Wars film series, it stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew, and Max von Sydow. The story is set approximately 30 years after the events of Return of the Jedi (1983).
The Force Awakens is the first film in the third Star Wars trilogy, announced after Disney’s acquisition of Lucasfilm in October 2012. The film is produced by Abrams, his long-time collaborator Bryan Burk, and Lucasfilm president Kathleen Kennedy. Abrams co-wrote the film with Lawrence Kasdan, who co-wrote the original trilogy films The Empire Strikes Back (1980) and Return of the Jedi. Abrams and Kasdan rewrote an initial script by Michael Arndt. John Williams returns to compose the score. Star Wars creator George Lucas served as creative consultant but had no input beyond the film’s early stages.
There is already a rush on tickets, so make sure you book yours today… and may the Force be with you!
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