Showcase – BEDDING, TOWELS, SOFT FURNISHING: Linen Drawer CC
Quality bedding, towelling and soft furnishings
In 2004, Jimmy and Mary Ferendinos decided to combine their extensive knowledge of fabrics with their vast experience in the local manufacturing industry to create Linen Drawer. Originally, the company’s expertise lay in sourcing top quality pure cotton percale fabrics with which to produce an extensive range of bedding. When these were well received by the South African hospitality sector, Linen Drawer extended its range to include duvet inners, throws, towelling and a host of related products.
Today, Linen Drawer offers a one-stop shop for bedding, toweling, bath robes, table linen and soft furnishings catering to the private homeowner as well as the hospitality and décor industries. In 2007, the business opened its showroom in Paarl (the Ferendinos’ home town) and redesigned its website to function as a safe, secure and easy-to-use online bed, bathroom and tableware shop. From pure cotton bed linen (including baby’s bed linen), duvets and pillows, to blankets and throws, luxury bath towels, table linen and personalised gifts, Linen Drawer is the definitive destination for discerning homeowners.
For those seeking the convenience of shopping from the comfort of home, Linen Drawer offers a comprehensive online shop where customers can search for their desired products via four easy-to-navigate categories: Bedroom, Bathroom, Tabling & Gifts, and Baby & Child. Detailed article descriptions (including sizing, thread count and embroidery options) and full colour photographs, as well as secure payment options, make for a seamless shopping experience, and delivery is free to anywhere in South Africa.
Of course, there’s always the option of visiting Linen Drawer’s integrated showroom in Paarl, where you will not only get the best advice on the benefits of the various sheeting and towelling options available to you, but can also feel the quality of the high-end products on offer. You can also customise your embroidery designs to ensure your linen is truly unique
Linen Drawer provides employment to no fewer than 27 knowledgeable members of staff, hired from the Paarl area. With the challenges currently faced by the country’s textiles industry, it is indeed exceptional to find a local company producing quality products that find their way into the homes of discerning people, not just in South Africa, but all around the world. What’s more, the company is involved in various outreach projects and provides assistance to local community-care NPO NorSA, as well as the Drakenstein Hospice and the Rotary Club of Paarl.
Visit Linen Drawer’s e-store at www.linendrawer.co.za or pop into the showroom at 24 Fabriek Street in Paarl.
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Views expressed in articles, and comments in response, are those of the writer and commenters alone and do not necessarily reflect the views and opinions of ShowMe, nor is any warranty hereby given as to suitability for any purpose of a reviewed enterprise or as to the quality of offered advice, products, services or value. Copyright ShowMe Paarl. All rights reserved. Copy only with permission.