EFC FIGHTERS Donavin & Wesley Hawkey met the fans
Recently the EFC FIGHTERS and brothers of steel “Wesley ‘Young Assassin’ Hawkey” and Donavin ‘BamBamz’ Hawkey signed autographs at the Pavilion Mall, to show their appreciation and support to their loyal fans. These two men are though as nails and hard as steel, a force not to be reckoned with in a cage…
EFC AFRICA Athlete Brand Exposure
EFC AFRICA is the largest mixed martial arts organisation on the continent, and the edgiest
and fastest growing sporting entertainment property in Africa, providing its athletes and
associated brands unparalleled media exposure.
TV Broadcast – all bouts and athletes are broadcast on South African and international TV
stations with a media value in the tens of millions of Rands
- e.tv broadcasts the main card bouts from each event. This will be broadcast live in 2012. e.tvis Africa’s largest English TV channel, broadcasting into 49 countries across the continent. Thisbroadcast alone propels EFC AFRICA and its athletes into one of the most watched sports and entertainment properties in Africa
- FX Africa broadcasts 2 hours of EFC AFRICA bouts every Friday night, plus repeats, featuring all
- EFC AFRICA events and athletes. FX, part of Fox International, broadcasts throughout the continent and can be seen in South Africa on TopTV (channel 110)
- Additional TV stations currently broadcasting EFC AFRICA are in Australia, U.K., Ireland, Canada, Zambia, Kenya, Nigeria, Uganda, Zimbabwe, Mauritius, Tanzania, Sothern Sudan, Namibia, Malawi, Lesotho, Ghana and more
- New worldwide TV broadcast deals are being finalised monthly and the projected TV coverage is over twice this for 2012
- A recent broadcast on e.tv from 1-2am had over 500,000 viewers watching in South Africa alone, with the highest loyalty out of any other program that day (84.4%), and an increase in e.tv ratings of 50% for that time slot. The 2012 live e.tv time slot is planned for prime-time on Friday nights and ratings are projected to multiply.
- The projected South African e.tv audience for the live broadcasts in 2012 is over 2 million people, with millions more throughout the continent Press – over R 1.2 million value per event
- The events and athletes receive coverage in most major and community newspapers countrywideand magazines, as well as various online websites, TV networks and radio stations
- Print – widespread coverage in national and community publications (newspapers and magazines)
- Online – numerous articles are published in various online news, sport and lifestyle websites
- Radio – interviews or reports are broadcast about the events on 5FM, Highveld, EastCoast Radio, 702, Jacaranda FM, Metro FM, Kaya FM, Radio 2000, SA FM, TuksFM, UJFM and more
- TV – ETV, E-NEWS Channel and SABC all cover the events and athletes
Photos By L.Visagie / Information provided