Cape Town named World Cocktail Capital for 2015
Cape Town’s status as the World Cocktail Capital has been set as South African prepares to welcome 55 of the most talented bartenders in the world for the WORLD CLASS Bartender of the Year competition.
Taking place from August 31 to September 4 in Johannesburg and Cape Town, this year’s event is the biggest WORLD CLASS competition yet, with bartenders from over 50 countries – including more female contestants than ever before – competing to be crowned the best bartender in the world.
Diageo Reserve, in partnership with the City of Cape Town, said in a statement the landmark week on the luxury calendar will be attended by hundreds of industry experts and media representatives from around the world – boosting SA international representation and attention considerably.
“Over 28 million people in 123 countries have watched the TV show documenting the WORLD CLASS Bartender of the Year competition in London last year.”
“Cape Town’s designation as World Cocktail Capital follows on the city’s status as World Design Capital 2014 and we’re looking forward to hosting talented bartenders from around the world, showcasing Cape Town’s commitment to innovation, cutting-edge trends and global events,” said Garreth Bloor, Cape Town’s mayoral committee member for tourism, events and marketing.
The event, now in its seventh year, is the biggest and most prestigious mixology event in the world, providing a platform to celebrate the crème de la crème of the world’s bartenders – those who will set industry trends and standards at the world’s best bars while elevating the craft and building the luxury drinking industry around the world.
“We are pleased to be a part of the WORLD CLASS Bartender of the Year Global Final taking place in Cape Town – it’s a perfect complement to our efforts to make Cape Town the premier events and tourism capital of Africa. The international exposure around the city and South Africa is going to be phenomenal – the whole world will see what Cape Town has to offer,” said Enver Duminy, chief executive officer of Cape Town Tourism.
Source: News24